NADA Issues New Code of Ethics
NADA’s Code of Ethics has been updated and expanded to reflect business conditions in the 21st Century. For the first time, detailed provisions are included in a companion Ethics Guide that focuses on four key areas of dealership operations: sales, service, financial services and advertising.
The revised code is designed to reinforce dealers’ personal commitment to quality service and community involvement. A copy of the code is posted on www.nada.org. Printed posters of the new NADA Code of Ethics, suitable for framing, will be sent to all members to read and post in their dealerships this month.”Prominently posting the NADA code will provide reassurance to all who come to the dealership that we believe ethics and good business practices are one and the same,” said Annette Sykora, chairman of NADA’s Public Affairs Committee, which helped develop the code. The new code was unanimously approved by the NADA board of directors at its October meeting.
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