Dealers answer the call to help Ron Bortnick Ford
Labor Day week was not a good one for Ron and Marc Bortnick. The father and sons Ford dealership in Upper Marlboro, MD had the misfortune of being directly in the path of persistent rainstorms that trained overhead through Prince Georges County, MD for several days, sending streams of water through the dealership that badly damaged new and used inventory as well as the dealership itself.
This week was a different story, however, as Ron Bortnick Ford reopened its doors on Monday September 12, 2011, through the determined efforts of the stores employees and the generosity and support of Ron and Marc Bortnicks fellow Ford and area dealers and the company itself. I cant say enough how much I truly appreciate all the help we have received from Ford, my fellow Ford dealers and dealers throughout the metro region in helping me restock my inventory and getting us back on our feet, Ron Bortnick said.
Ron Bortnick Ford lost 95% of its vehicle inventory because of water damage, but much of that is being replaced by Ford dealers who are transferring some of their inventory to Bortnick Ford while the Ford Motor Company reallocates production to replace those transferred vehicles later this fall. The dealer community is a close knit one and its times like this when they show it, Bortnick said.
At the dealership, recovery work is well underway. Fortunately, the mainframe computer was not damaged and the service department is back in full operation. Damaged vehicles are being stored at a nearby parking lot. Its stressful, Bortnick says, but he is determined.
Bortnick says any help he can get with transferring vehicles is especially appreciated and asks dealers wishing to do so to please call him at the dealership (301) 627-5600. Meanwhile, the Bortnicks have posted a Thank You video on YouTube as a show of appreciation to all those who have lent a hand in their recovery efforts. It can be seen by clicking here or on the WANADA homepage at www.wanada.org.
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