Import Automakers Updated on WAS Vision
Preparations for The Washington Auto Show (WAS) is an ongoing process, which includes an annual visit by WANADA leadership to the California headquarters of import automakers to update executives on the rising status of WAS as a tier-one, international show.
This trip gives us an opportunity to sit with them, review the success of last yearês show and discuss our strategy and plan for the upcoming show and how we can work with them as partners relative to their participation in The Washington Auto Show, said WANADA CEO Gerard Murphy. Itês also important to provide a progress report on our vision to transition Washington into the Congressional Auto Show, he said.
Meeting with top automaker leadership at Hyundai, Honda, Toyota, Jaguar and Land Rover was a WANADA delegation that included Charlie Stringfellow, Brown Automotive Group; Tamara Darvish, DARCARS; Gerard Murphy; Barbara Pomerance and Bob Yoffe WAS promotions director and show manager, respectively. WANADA leaders believe their automaker partners are recognizing the value and importance of a major auto show in Washington that is coming through in meetings like WANADA had with the Los Angeles-sitused automaker executives last week.
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