Hyundai is Total Value leader in Strategic Vision study

Hyundai is Total Value leader in Strategic Vision study

Hyundai Motor Corp. was the leader among U.S. auto companies in Strategic Visions annual Total Value Index study. Strategic Vision surveyed nearly 46,000 new-car buyers about their ownership experience and their assessment of immediate and expected costs. Immediate costs include elements, such as total down payment, drive-off costs, warranty costs and special incentive programs. Expected costs include factors, such as the vehicles expected reliability, durability, resale value and fuel economy.

Hyundai took first place for the first time in the studys 18-year history. The Hyundai Equus, the automakers top of the line, had the highest value score for an individual model. Domestic winners in individual categories included the Chevrolet Spark, Cruze, Volt and Traverse, and Ford Fiesta Sedan, Fusion, Focus Hatchback, Taurus, Explorer and Lincoln Navigator. Among imports, winners included Toyotas Prius c, Scion FR-S, FJ Cruiser and Tacoma. Chevrolet and Ford had the most Total Value leaders.