Consumers want safer driving options, but still want control
New car buyers increasingly want features that help them drive more safely, particularly lane drift warning and backup collision intervention. But only 10 percent say they want Full Auto-Pilot Driving, autonomous driving that gives up control of the vehicle to cameras, sensors and GPS navigation. Figures are from the Future Attribute Demand study by AutoPacific, based on responses from more than 92,000 new vehicle owners.
Other features with the greatest increase in demand from 2013: Backup camera, drowsy driver detection, split fold-down rear seats and touch screen instead of traditional buttons.Download Bulletin PDF